YouTube

YouTube is on Fire: the ability to put words, images and sound to videos.....

YouTube is a website that gives anyone the ability to put sounds, visuals, movements, media, and your voice to various videos. Users are allowed to upload and share various media such as pictures and videos with others all across the world. Through YouTube users are able to add movement, sounds and voice features to their pictures and videos that will constant interest to users profiles.

When using YouTube you are allowed to:

• Research your favorite music or television shows
• Determine who is providing the information for job offers
• Research the different images and tips on healthy eating
• Determine the goals of organization that they hope to accomplish
• Research how a non- profit organization works
• Determine ways to add sound effects and new features to videos

Lastly Research ways that you can contribute and do your part to help out!

YouTube is filled with so many features for a user to navigate especially for being a helpful media channel for health organizations. This medium always has a constant and interesting feed for users to see. According to the CDC Social Media Guidelines article,in order to develop successful video postings for health organizations to reach users they must do the following:

1. Clearly Define Their Objective: Highlight and clearly establish what you are trying to say
2. Know Your Target Audience: Determine who you are talking to and how the message will effective research those users
3. Determine Moderating Capacity: The ability to actively engage your users based on providing adequate resources and information
4. Create Promotion: Determine catchy ideas you will use to get your audience to view the videos
5. Establish an Evaluation Plan: Determine ways you will measure the success of the videos

One health organization that really benefits from utilizing YouTube are those representing the Alzheimer’s Association which has various active channels that have been since the early 2000’s. This organization has over 56,000 video views and 1, 409 subscribers who are currently following their channel. 

This particular video was established to give users information about Alzheimer’s Association Facts and Figures during 2013. According to the bio of the Alzheimer’s organization it states, “More than 5 million people in the United States have Alzheimer’s disease in 2013. Everyone 68 seconds someone is developing the Alzheimer’s disease and there are more than 15 million caregiver available to assist people who develop this deadly disease. In 2013, this fatal disease will cost the nation over 203 million and is the 6^th leading cause in deaths.

In my opinion I believe this Alzheimer’s channel is very informative and did a great job in bringing more awareness to the cause and diagnoses of the disease. It gives very impactful facts and projections of how this disease will take a toll on Americans every day. Their target audience was clearly stated for users who may have family members or love ones experiencing this disease and helpful they can use to help fight the disease day by day.

Overall, YouTube was a phenomenal social media platform to explore because you can research all sorts of videos and information that provides an active talking session from those who have created the videos. You can be creative and add your personal touches to you and I think it is a great tool for health organizations to use to continue reaching people all across the world.